Archive for November, 2011

Digital Journal ‘Power User’ list features top contributors in crowdsourcing project

November 7th, 2011

Today we released the following press release. I’m reprinting here for those who are following user-generated content and gamification projects like the one we launched at Digital Journal:

 

Digital Journal, a global digital media network, today published a comprehensive list of the 20 most active contributors for the month of October. The data was published as part of an ongoing crowdsourcing project that tracks and reports how Digital Journalists, bloggers and citizen journalists interact in a newsroom.

In September, Digital Journal launched a massive gamification project that tracks and reports the activity of contributors across the media network. Recording actions such as quantity of articles published, frequency of visit and level of engagement, Digital Journal rewards points and badges to individual contributors based on how active they are. The members who stay the most active in the month are then rewarded with a “Power Users” badge.

“When we launched our gamification project in September, we expected to see some interesting results because we are recording virtually every move made by our contributors each month,” said Chris Hogg, CEO, Digital Journal. “When we looked back through the data, we were really happy to see such a diverse group of contributors from around the world take home the coveted Power Users badge.”

In addition to creating incentive for contributors to participate in the social news network, Digital Journal’s gamification project aims to showcase talent and create a level of transparency that gives a completely open look at how people interact with a news organization and how user-generated content is valuable in the wider news ecosystem.

“We’re as much a technology company as we are a media company, and this project really aims to marry the two so we can rely on data to identify key contributors across the world,” said Hogg. “Most newsrooms have no idea how productive or hard-working some of their employees are, but this initiative gives us a granular look at how every one of our members and contributors interacts with us in real-time.”

In no particular order, Digital Journal’s October 2011 Power Users include:

Digital Journal compiles data on a monthly basis and resets the points with the beginning of each month when a new competition begins. More info on Digital Journal’s gamification project can be found on the company’s website here.

About Digital Journal:

Digital Journal is a global digital media network with 33,000+ professional and citizen journalists, bloggers, photographers and freelancers in 200 countries around the world. Regarded as a pioneer and leader in crowd-sourcing and user-generated content, Digital Journal is headquartered in Toronto, Canada. Digital Journal also consults news organizations on how to empower their audience to acquire content, drive revenue and increase engagement from digital media properties. For more information, visit digitaljournal.com.