Video spoof sheds light on journalism’s obsession with social media

October 20th, 2010 by Chris Hogg Leave a reply »

Illustration by Matt Hamm

If you were to sit in on a meeting with the digital media team of any news organization, you’d hear discussion about Twitter, Facebook, Foursquare, YouTube and just about every other hot tech start-up that is playing a role in redefining the media landscape.

While the benefits of using social media are obvious, there comes a point where we have to ask: How much is too much? How much should a news organization rely on social media in its newsgathering-process, and how much should the “old-school” methods be utilized to gather info? The answer depends on the news organization, but KDFW has produced a spoof video (below) that is going viral. The video pokes fun at social media obsession in newsgathering.

Posted to its Facebook page on Monday, the video pokes fun at every social media tool and journalism’s increasing obsession with each. Some of the video highlights include a reporter who doesn’t say a word on TV, instead choosing to share news by sending tweets from his mobile phone; it showcases a reporter taking a picture with a corpse so she can post it to her Facebook page; and a reporter who checks-in on FourSquare to get coupons while reporting on-scene.

According to the Dallas Observer, the video looks to have debuted at the Lone Star Emmys. Here it is:

- Cross-posted to Future of Media

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